TMA-2 Modular is a new headphone system that lets you create your own unique, personalized AIAIAI product. The system provides hundreds of different configuration possibilities which presents the opportunity to adapt and tailor the system to a creative context.
We developed a promotional film and a couple of short instructional videos. The aim was to highlight the posibillities that lie in the number of different parts.
Client: AIAIAI headphones
Tasks: Concept development, video production, sound & music
We developed and built a movable stage, which enabled us to highlight certain parts and combinations independently. The system is built without electronic or mechanical parts, keeping the production costs at a minimum.